Marketing Discussion

Please read in entirety and read the attachments. I prefer the retailer be the grocery store Kroger.

Read the following short articles on retail trends for 2019.  Choose a retailer that you frequent often.  From the 3 articles identify a trend that is positively impacting the retailer and a trend that is negatively impacting the retailer.  Explain the impact.  If the retailer is adapting to the trend, then explain the retailer’s adaptation. 150 words minimum. Cite the work

 5 Trends That Will Redefine Retail in 2019 by Jia Wertz, ForbesWomen, Nov. 28, 2018

https://www.forbes.com/sites/jiawertz/2018/11/28/5-trends-that-will-redefine-retail-in-2019/#6e354b996526, accessed 1/3/2019

5 Retail Trends That Will Transform the Industry in 2019 by Clifford Chi, Hubspot, October 8, 2018

https://blog.hubspot.com/marketing/retail-trends, accessed 1/3/2019

5 Retail Trends to Watch For in 2019 by Boris Dzhingarov, Digital Doughnut, Sept. 17, 2018

https://www.digitaldoughnut.com/articles/2018/september/five-retail-trends-to-watch-for-in-2019, accessed 1/3/2019

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