• CASE ANALYSIS , MUST USE THE FOLLOWING FORMAT case analysis paper format.docx
– Please note that case analysis does not mean you have to summarize the case, rather you are responsible to provide consultative recommendation / suggestions / improvements, supported with scholarly / peer reviewed journals and some business articles.
– You should apply the concepts / theories / applications from your text book.
– Try using the necessary vocabulary as you read the chapters, but do not feel the need to use “biz-speak.” Instead, focus on a direct, professional, analytical approach using the fewest possible words.
-Cite references
Case:
The Virgin Group in 2012 (Case 4, p. 639)
http://www.homeworkmarket.com/sites/default/files/q5/17/11/strategic_planning_mba_book.pdf
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