Unit IV Case Study

Visit at least three e-commerce web sites, not including those mentioned in Chapter 4. Click here to access the template for this assignment.(ATTACHED BELOW) Using the template, briefly describe each site’s purpose, and examine the effectiveness and performance of the sites according to the eight basic factors, which are listed below:

§ functionality,

§ informational,

§ ease of use,

§ redundant navigation,

§ ease of purchase,

§ multi-browser functionality,

§ simple graphics, and

§ legible text.

For each site visited, list any recommended performance improvements needed based on your analysis. Include screenshots of each site to support your choices.

All sources used must be referenced; paraphrased and quoted material must have accompanying citations. You will have at least three references to represent the three e-commerce sites that you choose to review. 

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Case Study Template

Complete a table for each e-commerce website. Provide a screen capture to support your description, when possible.

E-commerce website #1: [Insert website URL]

Purpose of website: [No minimum word count]

Performance improvements: [Include a minimum of 50 words.]

Basic Factor of Site Effectiveness and PerformanceIn this column, describe how each basic factor supports the effectiveness and performance of the selected e-commerce website.In this column, insert any screen captures to demonstrate your findings. If a screen capture is not available for a given factor, indicate as such.
1. Functionality
2. Informational
3. Ease of use
4. Redundant navigation
5. Ease of purchase
6. Multi-browser functionality
7. Simple graphics
8. Legible text

E-commerce website #2: [Insert website URL]

Purpose of website: [No minimum word count]

Performance improvements: [Minimum of 50 words]

Basic Factor of Site Effectiveness and PerformanceIn this column, describe how each basic factor supports the effectiveness and performance of the selected e-commerce website.In this column, insert any screen captures to demonstrate your findings. If a screen capture is not available for a given factor, indicate as such.
1. Functionality
2. Informational
3. Ease of use
4. Redundant navigation
5. Ease of purchase
6. Multi-browser functionality
7. Simple graphics
8. Legible text[

E-commerce website #3: [Insert website URL]

Purpose of website: [No minimum word count]

Performance improvements: [Minimum of 50 words]

Basic Factor of Site Effectiveness and PerformanceIn this column, describe how each basic factor supports the effectiveness and performance of the selected e-commerce website.In this column, insert any screen captures to demonstrate your findings. If a screen capture is not available for a given factor, indicate as such.
1. Functionality
2. Informational
3. Ease of use
4. Redundant navigation
5. Ease of purchase
6. Multi-browser functionality
7. Simple graphics
8. Legible text

References

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